Portfolio

Portfolio

Our Work

Explore some of our past work to get a feel for the content we produce.

1-800-FLOWERS

Regular contributor to the gift retailer’s blog, focusing on lifestyle, entertaining, home and food topics.

FULLER BRUSH

Product incorporation into advice-driven piece on home housekeeping.

ADOBE

Instructional series for Adobe Creative Suite integrating product suggestions into how-to advice.

SHELF GENIE

Listicles of Trending Home Design Ideas. Series of SEO long-form listicle pieces with image sourcing.

MEDLY PHARMACY

Long-term SEO content delivery on a wide array of health topics for both consumers and healthcare professionals.

CENTRIC SOFTWARE

Long-term engagement writing blog and white paper content for B2B audiences in the retail, luxury, consumer packaged goods and cosmetics spaces.

HERC’S NUTRITION

Long-term engagement to create SEO pillar content to drive traffic focused on the brand's target demographic.

CHERYL’S COOKIES

Long-term contributor providing expert sourcing, interviews, photo shoots and advice for entertaining, parenting, celebrating and gifting.

CARE/OF

Long-term engagement to supply monthly SEO content, analyzing clinical trials and published study data to create highly compliant content for a mass market.

BEAUTY BY DR. CAT

Body positive content with medical information for prospective patients from TV personality, influencer and Beverly Hills plastic surgery center.

STEEZY

Incorporating the brand’s Gen Z voice and tone, incorporated humor and energy into SEO listicle content.

HERE IS WHAT I KNOW

Created multiple listicles for this women-centric blog that were based on empowerment, self-confidence and self-care.

GUESTIE

Long-term SEO blog content focused on wedding and party subjects for start-up party app.

PICTURE PERFECT PAINTERS

Home and design advice targeted to high-end clientele for local small business blog.

SENIOR OUTLOOK TODAY

Advice for seniors and their families directed to older adults looking to age in place.

GRAMERCY GROUP

Company news and industry observations for a large, national environmental, demolition and civil construction company.

OLIVE UNION

Long-term SEO content focused on hearing aid and hearing health for hearing device ecommerce start-up.

DANIELS HEALTH

Long-term information-driven content plan focusing on pieces for the healthcare industry.

Copywriting Examples

NUCLEUS HEALTH: Website Rebrand

Working with internal teams, created copy for one of the largest international healthcare communications brands in the world.

DEMENTIA FORUM X: Website Rebrand

Created more compelling and thorough website copy for Swedish-based International conference that brings together leaders across industries for solutions to the dementia crisis, led by keynote speaker, Her Majesty Queen Silvia of Sweden.

INTERACTY: Polishing Website Copy for Optimum User Experience

International team of ESOL developers required a Native English speaker to polish and optimize their website copy for a US-based audience.

VAULT BRAZILIAN JI JITSU: Local SEO Website Copy

Provided SEO keyword research and based copy on localized keywords that residents would be searching for.

BLING DENTAL: About Us & Protocol Copy

Provided unique on-brand interviews with staff to develop a personable About Us section which showed off the brand’s personality and friendly approach to patients.

STONE INC: Website Copy

Created website copy to appeal to both a B2B audience and consumers to educate and inspire confidence in the brand’s capabilities.

THE PAPAYA EXCHANGE: Website Copy

Organized and simplified the corporate gifting program to make it resonate more with the B2B clientele the brand was targeting.

GAELLE DEVINS: Brand Voice & Website Copy

Devised a brand strategy that allowed the brand to shift focus but remain consistent as the target demographic grew and evolved.

OBSTINO: Website Copy

Created a clearer way to explain a new ESOL learning tool to readers in easy-to-understand text.

Product Descriptions

RUGS.COM

Consistently supply collection copy and product descriptions for ecommerce giant which are then used throughout distributor websites such as Wayfair.

360 COOKWARE

Provided site-wide product descriptions to update and revitalize the cookware brand to simplify details and allow for a more clear brand voice.

THE POLISHED JAR

Long-term engagement where we supply product description for the entire line of products as new lines are added.

Video Scripts

EQUALITY PATRIOT

Develop branding and copy for new clothing line which elicits strong emotions in the viewer with a new take on patriotism and inclusion. Designed to inspire emotion and interest.

AL MUSTAFA WELFARE TRUST

Appeal to the charitable nature of viewers by drawing a direct connection between religious holidays, tradition and donating to help others.

SABRINA RUNBECK

Allow healthcare professionals to relate on a one-on-one basis to this coach’s experiences so they can feel confident that she has the solution they need to solve their scheduling struggles.

CAT creative

SEO website blog articles, website content, copywriting and ghostwriting services for businesses both large and small.

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